Sugar Shack Donuts
Gluten Free and Vegan Food Truck
Sugar Shack is a Richmond favorite for creative donuts and coffee. Along with their storefront they have food trucks to bring sweets to fans everywhere. Our goal was to promote their gluten free and vegan food truck while expanding their audience and customer interaction.
Our client brought us a challenge with a small budget and a specialty food item.
Our strategy was to boost community interaction with games as well as planning out the most dynamic way to reach the gluten free and or vegan customer base.
We presented our findings and creative work to the social media head and the truck driver of Sugar Shack Donuts. The presentation can be viewed below.
Creative: Nicole Passmore, Michael Bottorff, Owen Michael Cmeyla, Jack Fagan
Strategy: Nicole Passmore, Emily Mondloch, Owen Michael Cmeyla, Jack Fagan
